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Category: Financial Aid

The Exit Strategy: Knowing When to Stop

Sometimes, a blog has served its purpose and is no longer sustainable. Having an exit strategy is just as important as a launch plan. This might mean “freezing” the blog and turning off the Pagination or Archive features to focus on static evergreen content instead. Lesson: Sunsetting a blog that no longer serves the department […]

Sample Blog Post 1

A successful website starts with a clear content strategy. Before creating pages, it’s important to define what content is needed, who it serves, and how it will be maintained over time.